• Nov 28,20
• Industry News

TDK launches Trusted Positioning as Independent Software Business

TDK Corporation, a world leader in electronic solutions, has announced a new Trusted Positioning Inc. (TPI), a TDK Group Company focused on creating and selling positioning software, has joined the New Business Promotion Center of TDK Corporation as an independent business unit. With the expanding positioning and location tracking market, this move signals TDK’s commitment to developing TPI as an independent software solutions business.

TPI has been developing integrated positioning solutions for decades, with software deployments in over 50 million systems worldwide. The company’s innovation team is comprised of experts in inertial navigation, dynamic motion mechanics, geomagnetic positioning, GNSS, BLE, Wi-Fi and other wireless positioning techniques. TPI’s inertial navigation solutions provide highly accurate positioning for the autonomous vehicle, automotive infotainment/telematics, robotics, two wheeled micromobility and indoor positioning markets.

VENUE is TPI’s flagship indoor positioning solution based on inertial, geomagnetic and other wireless technology. The indoor positioning market is exploding with the now-ubiquitous GPS everywhere, except indoors. TPI’s indoor positioning requires minimal infrastructure investment, which reduces costs, and is well suited to scale for large venues.

RIDE is TPI’s two wheeled micromobility solution for the burgeoning rental bike and electric scooter industry. This software solution enables the return and location identification of vehicles in urban areas where GPS is less accurate, and facilitates correct orientation of parked bikes to ensure city standards are met.

TPI’s TRACK product, fuses GNSS and an IMU to provide accurate dead reckoning for automobile infotainment and telematics systems during GNSS outages in tunnels, underground parking and other sheltered areas.

TPI’s AUTO solution (previously known as Coursa Drive) improves reliability in autonomous vehicles and robots utilizing onboard radar and inertial sensors. AUTO provides all weather decimeter level positioning accuracy in urban areas with limited GPS signal availability.

With the introduction of TPI’s new structure and product names, and TPI has also launched its new website: www.trustedpositioning.com

Chris Goodall, Managing Director and Founder of TPI, said, “Relaunching our business and brand while leveraging a SaaS business model, partnering with major companies around the world and keeping them competitive, marks a strategic move for TPI.” 

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