Sam P Cherian, Chairman, Elmeasure India Pvt Ltd, a young company active in the field of energy management, responds to the IPF Questionnaire. Excerpts…

What are the products that you offer?

Our product range includes BEMS (Building Energy Management System) with complete automation and control features. To complement it we have products like Prepaid Energy Meter with an option to integrate process parameters with electrical parameters and protection, Power Distribution Unit, Multifunction Meters, Digital Panel Meters and control, monitoring and networking products such as Compact Demand Controllers with 4 relay output and 4 row LED display meter with auto scaling, Power Factor controllers, Motor Protection Systems, Earth Leakage Relay, Automatic Changeover with Current Limiter (ACCL), Multifunction Load Manager (MCLM), Gateway, Converter etc. Most of our products can accept digital inputs for cost effective networking, 4 digital outputs with full flexibility for controlling.

We have launched 4th Generation meters recently like, Sleek Multifunction Meter, Genius Pro, Navigator Pro, and Earth Fault Relay. These products have been well received by our customers.

What are the applications?

Our products and solutions are applicable to any customer that consumes power such as the textile/spinning mills, commercial/housing complexes, airports/aeronautics, financial institution, paper, automobile, food, beverage and distillery, pharmaceutical, cement/building material, glass, power generation, chemicals, hospitals, steel/foundry, information technology, telecom, educational institution, engineering, oil refinery and several OEMs, and other industries.

Why should the customer opt for these?

Elmeasure assures Energy Saving through Measure, Monitor and Control with customisation that can be supervened by the customers. The customers also learn to trust us as the masters of RoI as shown in the graphic.

How strong/effective is the after sales service?

We have a presence across the nation. We have sales offices and dealer network spread across the country and we also cater to Middle East region, the African continent, South East Asia market and our major export is to Japan which speaks volumes about the quality of our product. ElMeasure believes in providing its customers with an effective after sales support even if you have a reliable product. Therefore we have a full-fledged team to support our customers spread worldwide. The support team is periodically trained to upgrade their skill and knowledge. We have deployed Customer Support Engineers in key locations in India to provide prompt and effective support to our customers. We are also equipped and offer online support even in the odd hours to beat the time zone barrier across the globe to ensure our customer’s comfort and ensure timely support.

What is the company’s history?

Elmeasure India Pvt Ltd was promoted in 2004 by a young team of entrepreneurs with collective experience of more than a decade in the field of energy management. ElMeasure has its headquarters at Bangalore and state-of-the-art manufacturing facilities at Bangalore and Coimbatore. Its philosophy of commitment to the operational excellence in terms of quick response, faster deliveries, deep customer relationship and cost effective products and solutions has helped the company to gain the confidence of thousands of customers in India and Overseas.

Elmeasure India Pvt Ltd is renowned for its technical know-how in the field of energy management. It is backed by a pool of committed and talented experts to invent, customise and serve the needs of 25+ industries over the globe. Elmeasure India Pvt Ltd is a complete package of 400+ product varieties, 7+ solutions and 250+ strong workforce and value based management that ensure it remains a preferred brand in the industry.

What are the company’s achievements?

ElMeasure has an in-house R&D facility recognised by the Department of Scientific and Industrial Research (DSIR), Government of India, for both hardware and firmware development in sharp difference to many of our competitors. Our products are built on the latest platform providing our customer with unique features and solutions. Customisation and tailor made solutions are possible because of the R&D team that stands behind us and delivers consistently. Our R&D team has developed world class products and we can boast of being the “No 1” as far as the product range, quality and superiority is concerned. Our products have obtained Trademark, CE certification and UL certification. This has helped us to market our products to Europe and American continents.

Today, ElMeasure is uniquely positioned to serve the needs of every customer. The company’s innovative and entrepreneurial spirit coupled with gravity, depth and breadth of its knowledge and relationships, assures customers that they have chosen the right partner to help them succeed.

Elmeasure has received several accolades for performance. The recent achievement is, being awarded as the “Fastest Growing Manufacturing Company” by IPF Excellence Awards.

What are the future plans?

ElMeasure has consistently grown 30 to 40 per cent every year. We are already on target to reach our sales target of Rs 60 plus crore for the current financial year. Over the next 18 months, Elmeasure seeks to achieve a turnover of Rs 100 plus crore by broadening our product base, providing solution based engineering, and acquisitions.