The Hi-Perf product range has been developed keeping in mind the growing demographic in India that is constantly turning to two-wheelers as their main mode of transport.
Total Oil India Pvt Ltd (TOIPL) launched its new range of high-performing engine oil Hi-Perf for the fast growing two-wheeler segment in India. TOIPL believes that this growth is fueled by more and more people turning towards the two-wheeler segment as a preferred mode of transport since the traffic conditions on Indian roads make it difficult for bigger vehicles to easily manoeuvre through it. As time is a luxury most people in cities do not have, this makes two-wheelers even more attractive to those living in areas of high congestion.
The company has reached a milestone with their launch as Total Oil India is now catering to all passenger vehicle segments in the country. Total has already made a name for itself with the sale of it Quartz Engine Oil for cars. According to the company, it is projected to cover up to 10% of the market share in the next five years and will reach all segments in the automotive industry in India when it ventures into the construction, mining, and agriculture equipment segment as well.
Commenting on the launch of Hi-Perf, Dilip Vaswani, Chairman and MD, TOIPL, said, “With an increasing demand for greater mobility along with rising disposable income, there is significant growth opportunity for two wheeler segment in India, which has recently surpassed even that of China. At Total, we believe that innovation and sustainability are the pivotal drivers of growth in this segment and our products and offerings stand true to this. We see tremendous potential in India and are here to make a lasting impression, through our array of product offerings and solutions.”
The product range was launched after a successful run at the Moto2 racing category. The winner Franco Morbidelli was crowned World Champion, where he used Total Hi-Perf in the Moto2 category in 2017. Total has always had a long standing expertise in motorsports which has allowed it to research and develop a range of lubricants designed for complete and total protection of all types of engines. Its widespread knowledge in the moto racing has resulted in the development of a comprehensive range of engine oils in both the fully synthetic and semi-synthetic categories. The complete product range has lubricants and engine oil that can be used in four-stroke manual gear (motorcycle) or automatic (scooter) vehicles.
Total has always maintained that safety has always been a part of its culture. Its new R&D centre in Navi Mumbai is devoted to creating products that would stick to their objective of making the Indian customer’s riding experience safer. Constant jerks and braking are a part of commuting. This, however, can spoil any vehicle’s engine mechanism coupled with constant friction and pressure. Total’s Hi-Perf is guaranteed to maintain engine life with a spring like molecular structure that prevents the oil film from breaking under extreme conditions.
The Hi-Perf 4T Racing is fully synthetic engine oil with a viscometry for of 10W-50. The product was engineered with expertise gained from the International Grand Prix racing. It prevents friction at the highest RPM, while withstanding temperatures of up to 300°C. Hi-Perf 4T Racing can be used in all four-stroke two-wheelers.